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Rethinking Leadership Development: Leveraging motivational science to equip leaders to succeed (Virtual Event)

  • 08 Apr 2021
  • 6:00 PM - 7:30 PM
  • Virtual Session


  • Registration for A2ATD regular chapter members
  • If you are a member of Detroit ATD or another local chapter, please provide the chapter name during registration.
  • Registration for those not currently A2ATD chapter members
  • Registration for A2ATD student chapter members

Registration is closed

Thursday, April 8, 2021

TIME: 6:00 - 7:30 pm

Rethinking Leadership Development: Leveraging motivational science to equip leaders to succeed (Virtual Event)

Many leadership competency models still include expectations such as “drive for results” and “motivate people.” According to Susan Fowler, bestselling author of Why Motivating People Doesn’t Work… and What Does, we’ve come too far in our understanding of human nature to be captive to these types of outdated leader-centric perceptions of leadership.

A survey of HR-related books and websites guiding management strategy cited six leadership theories that most influence the leadership competencies HR professionals include in performance plans. The sad truth: these top-down theories harken from 1841 through 1972, many derived from Henri Fayol’s 14 command and control principles of management established in 1916 and popularized in the 1950s.

Susan proposes three new leadership competencies brought to light by current motivation and engagement science. In her provocative and experiential presentation, Susan challenges us to rethink what it means to be an effective leader.


6:00 - 6:05 pm Welcome & Introductions

6:05 - 7:15 pm Presentation

7:15 - 7:30 pm Learning Wrap-Up & Meeting Close


Virtual Session


  • Chapter members = Free
  • Student members = Free
  • Non-member guests = $10

Registrations are not considered definite or confirmed until payment has been submitted.

Cancellations & Refunds:

Cancellations will be accepted until 5 pm the Friday before the event
  • Cancellations received prior to this time/date should be requested in writing and sent to finance@a2atd.org.
  • Refunds will be issued either via original payment or transferred to the next scheduled A2ATD meeting date.
  • Refunds after 5 pm the Friday before the event cannot be issued, but we will gladly accept a substitution should you wish to send someone in your place.

About the Presenter:

Susan Fowler is the author of bylined articles, peer-reviewed research, and eight books, including the best-selling “Self Leadership and The One Minute Manager" with Ken Blanchard and “Why Motivating People Doesn't Work ... And What Does: The New Science of Leading, Engaging, and Energizing."

In her latest book, “Master Your Motivation: Three Scientific Truths for Achieving Your Goals,” Susan presents an evolutionary idea: motivation is a skill. Providing real-world examples and empirical evidence, Fowler teaches you how to achieve your goals and flourish as you succeed.

Tens of thousands of people worldwide have learned from her ideas through training programs, including Self Leadership from the Ken Blanchard Company and Mastering Motivation with Others from Mojo Moments, Inc.

For more information and the free What’s Your MO? survey for exploring your motivational outlook, visit SusanFowler.com.

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