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October Chapter Meeting: It’s Not Magic: The University of Farmers Got to the Top. You Can, Too!

  • 04 Oct 2012
  • 5:00 PM - 7:00 PM
  • Washtenaw Community College / Morris Lawrence Building


  • Registration for guests who are not current A2 ASTD Chapter members.
  • A2 ASTD Chapter Student Membership

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Join us for our October Chapter Meeting!

It's Not Magic: The University of Farmer's Got to the Top. You Can, Too!

Bringing together stakeholders to deliver measurable business outcomes

Speaker recommendation: Invite your business partner, client or fellow stakeholder to Dinner and learn how Farmers Insurance got to #1 on Training Magazine’s Top 125 by improving performance through learning. 

Format:  Interactive presentation

Learning Objective: Performance Improvement

Date: Thursday, October 4, 2012


Dinner & Networking:                   5:00pm – 5:30pm
Chapter Business:                       5:30pm – 5:45pm
Round Table discussion:              5:45pm – 6:45pm
Group Reflection/Closing:             6:45pm – 7:00pm


Washtenaw Community College
Morris Lawrence Building
4800 E. Huron River Drive
Ann Arbor, MI 48105

You’ll be entertained as Bill Wilson shows you “tricks” to anchor key points about how learning – done right – can change business outcomes. A conversation between the learning professional and the business partner is the starting place to developing learning that delivers business results. You’ll learn what he has shared with Farmers, as the foundation of their approach to performance improvement and training development throughout their organization.

The key points include:
• Business results only change when employee behavior changes.
• Identifying the key behaviors for success requires a partnership.
• Learning design to support that behavioral change will result in better business results.
• Targeted learning can be done in less time and at less cost, with greater ROI.

About the Presenter, Bill Wilson
Bill Wilson has been in the training and performance improvement arena for over 30 years. He is Vice President of Inner Harbor Partners, in Tallahassee, FL. In addition to his performance improvement work, Bill has been an award winning journalist, a HR manager, labor negotiator, senior school system administrator, elected School Board Member and manager of a multi-media production firm. He is an articulate speaker, designer and facilitator. Bill is also an inventor, holding two US patents.
Bill is the Past President of the International Alliance for Learning, serving on their Executive Committee and Board of Directors. He is also a national member of ASTD and has been active with ASTD chapters in FL, MD and Washington D.C. He has presented a variety of topics at state, regional, national and international professional conferences.

Network. Learn. Grow.

Creating a World that Works better.

Ann Arbor ATD  P.O. Box 130131  Ann Arbor, MI 48113

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