• Home
  • A2ASTD Special Presentation: "Creating Culture That Rocks!" with Jim Knight

A2ASTD Special Presentation: "Creating Culture That Rocks!" with Jim Knight

  • 08 Feb 2013
  • 9:00 AM - 11:00 AM
  • Washtenaw Community College / Morris Lawrence Building


Registration is closed

Join us February 8 at 9 AM for a special presentation:

"Creating Culture That Rocks!"
with Jim Knight

Click image to view/download/print the event postcard [PDF]

This interactive session is effectively designed to highlight best practices to create, maintain or revolutionize a company's culture in all areas of the business.

Guest Speaker: Jim Knight, of KnightSpeaker, will use the visceral backdrop of Hard Rock International and his 21-year run with that brand as a platform to discuss key strategies to transform any organization's culture, regardless of the current state of the state.

The time allotted is chock-a-block full of visual PowerPoint slides, out-of-the-box thinking, book quotes, videos, personal stories, industry statistics and an interactive handout for some real "take-aways," all told through the spirit of Rock 'n' Roll:

Click to hear a preview from Jim
(Click above to hear a preview from Jim)

If you're a fan of unpredictability & thinking about things differently, come hear what all the noise is about.

Learning Objective: By highlighting his Hard Rock Cafe successes, Jim will help participants learn how to:

  • Identify key components of organizational culture and how to implement a new and revitalized sense of shared vision within the organization.
  • Use specific strategies for creating a new culture within their department/organization (storytelling, mentorship, marketing strategies related to organizational branding)

This event counts for 2 HRCI certification credits.

Registration: $25 each participant

  • Chapter members
  • Washtenaw Community College faculty and staff
Students get free admission!

Date: Friday, February 8 at 9 AM


Washtenaw Community College
Morris Lawrence Building
4800 E. Huron River Drive
Ann Arbor, MI 48105

The event is co-sponsored by the Washtenaw Community College Department of Workforce Development and the Ann Arbor Chapter of the American Society for Training and Development (A2ASTD).

About the Presenter

Jim Knight is a 35-year veteran in the training & development world. He spent 21 years with Hard Rock International, as the Senior Director of Training for the brand’s School of Hard Rocks, which oversaw all learning initiatives for the global cafes, hotels and casinos, including their corporate university, Rock 101.

During that time, his team garnered several industry awards for print materials, video and e-learning courses and was recognized by Training Magazine as one of the Top 125 training organizations in the world.

In May 2012, Jim officially “retired from corporate life” and started Knight Speaker, his own facilitation company as a professional speaker and Hospitality On Point, a business solutions organization, supporting the restaurant & hotel industry.

Jim’s session, “Culture That Rocks,” is centered on creating, maintaining and revolutionizing an organizational culture. He is going to define what “culture” is, share specific tools that have delivered proven & effective results and talk about his philosophical approaches to developing a relevant company culture in the 21st century.

Contact Jim at:
Jim@KnightSpeaker.com or

Network. Learn. Grow.

Creating a World that Works better.

Ann Arbor ATD  P.O. Box 130131  Ann Arbor, MI 48113

Powered by Wild Apricot Membership Software